Join us for this FREE workshop with Birk Creative!

Birk Creative, Illinois lead for the Google Digital Coaches program, will present a special workshop for artists with a working website that want to learn how to effectively monetize their craft, ideas, and products.

Informed by over 20 years of professional experience in branding and marketing while maintaining her own creative practice, JinJa Birkenbeuel will discuss the importance of branding and defining your unique value proposition, share recommendations for various social media platforms, and address other methods of connecting with your audience and customers online. Find out more about JinJa below.

Thanks to a sponsorship from Accelerate with Google, this FREE workshop is offered at no cost! Please note that advance registration is required.

REGISTRATION FOR THIS EVENT IS NOW CLOSED
But you can join the waitlist here!
This event filled up really fast, but we are hoping to be able to add more spaces. Please sign up for the waitlist and we'll be in touch closer to December 17 to let you know if openings become available!

A laptop, tablet, or smart mobile device is recommended to get the most out of this interactive experience, but it is not required.

Learning Objectives

• Identify when to use your voice online when you mostly communicate in a visual language
• Learn how and why you should create beautiful content on platforms like Instagram
• Discuss websites and why analyzing traffic matters to help you monetize your work
• Determine how to effectively engage with supporters via email
• Understand ways to use YouTube for your practice
• Develop strategies to avoid losing money on advertising tools

Guest Presenter
JinJa Birkenbeuel is the president and CEO of Birk Creative, and a trusted business advisor who fosters a lively creative process. She has extensive experience networking for entrepreneurs and business leaders, and also consulting them on how to create and manage their personal brand and social profiles. Since 1997, JinJa has provided personal branding and representation for civic leaders and entrepreneurs in the public and private sectors, created marketing and advertising campaigns for NGOs, not for profit organizations and institutions, and collaborated with private and Fortune 500 companies like Google, Inc., SolarCity, Ericsson, AECOM and more. JinJa Birkenbeuel serves on the board of directors for the Jewish-Black Business Alliance and Young Chicago Authors. JinJa is also songwriter and publisher for Utah Carol, a musical group that composes songs for film, advertising and business.